2020 is to be the year of the customer.
Speaking to suppliers that are preparing for the ‘Olympics of the print industry’, drupa, it is clear that this year’s event will have a greater focus on consolidation and confirmation, over concept technologies that have been prevalent at recent shows.
This will be realised by the likes of Thimm from Germany and Orora Fibre Packaging Australasia, both customers of digital cutting and creasing specialist Highcon. They will showcase real-world applications of the Israeli company’s technologies before and during drupa. Expect many other suppliers and OEMs to follow suit. This will serve as an indicator of the true level of uptake and customer satisfaction with current technologies for digitally printing and converting packaging.
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To reiterate, 2020 is to be the year of the customer.
This editorial comment features in the January /February issue of Digital Labels & Packaging; register here to receive it
2020 will bring customer experience into a new decade. The incredible growth in customer centricity we’ve seen in recent years will only continue to grow over the next decade, giving customers more power and companies more opportunities to grow than ever before.