The new range will be suitable for both UV and water-based digital print, as well as flexographic presses
A range of multi-purpose paper that will be suitable for both digital and flexographic printing is underlining Smurfit Kappa’s continued dedication to sustainable innovation.
The company stated, ‘For customers to fully avail of the potential that digital print holds for both packaging and point of sale displays, the press should work hand-in-hand with the packaging material. This is why Smurfit Kappa made the decision to develop a new range of paper that can maximise the capabilities of digital print.’
One of the properties of the new range being worked on currently is that it will be suitable for both UV and water-based digital print, however it will also be compatible with flexographic presses.
Lars Henriksson, vice president of product development for the paper division, added, ‘To offer our customers the right graphic design with the right flexibility and quality, Smurfit Kappa has embraced digital printing. This new range of paper has performed very well in our beta programme tests and looks very promising. It will be another step forward on our journey towards digitalising the paper-based packaging industry.’
The launch is planned for later this year.
