The Xeikon CX500
Based in the Benelux and part of the St-Luc Labels & Packaging group, Altrif Label has increased its output with the Xeikon CX500. As the first beta tester of the new wider toner press, Altrif Label aims to stay ahead at a technological level.
In its 35-year history, the company has grown a solid reputation of a high quality and reliable label producer, with customers in more than 16 countries. It produces labels for a variety of brands, including several multinational corporations. The pharmaceutical industry is a large customer.
COO Dion Goderie commented, ‘We saw a clear increase in the demand for digital print. Our customers are interested in good quality at a fair price and are not so much concerned about the techniques we use to make our products. Digital print however, gives us the tools we need to meet the demand for short runs and fast delivery.’
When the press was launched, Altrif Label was happy to perform a beta test. Mr Goderie said, ‘We need to stay ahead of the market, so it’s always good to be the first to try a machine like this. The Cheetah technology is great for printing on unconventional substrates. Some of our customers are part of the chemical industry, so we do a lot of production on synthetic substrates. Especially in that case dry toner gives us the quality we need.’
The company has a long-standing relationship with Xeikon. In 1998, it was the first user in the Benelux of a digital Xeikon web press. Mr Goderie concluded, ‘Xeikon has always been a reliable partner. The lines of communication are short and they are there for us 24-7. We are always on the lookout for new markets and new techniques to meet new demands. The Xeikon CX500, again, gives us a head start. That’s why we’d consider investing in more Xeikon CX500 presses in the near future.’
