‘Smart’ products can be tracked, traced and tamper-proofed
Stora Enso has joined forces with Microsoft to bring cloud-based intelligent packaging solutions to clients globally.
The concept entitled ‘Intelligent Packaging by Stora Enso’ utilises Microsoft’s Azure cloud platform for business digitalisation and integrates RFID technology, which enables products to be tracked, traced and tamper-proofed throughout the entire supply chain. It also allows communication between brand owners and end users using an NFC-enabled smartphone.
‘Microsoft Azure offers a scalable and trustworthy platform for us and our globally operating clients,’ said Teemu Salmi, Senior Vice President, CIO and head of digitalisation. ‘Now packaging data can be collected and analysed anytime and anywhere, allowing customers an unprecedented amount of valuable information from supply chain performance to consumer behaviour. Merging renewable packaging with intelligent, cloud-based features supports a more effective and profitable business.’
Marc Jalabert, general manager, marketing and operations at Microsoft Western Europe, said, ‘We are proud to work with Stora Enso in the new era of intelligent packaging solutions. Microsoft Azure delivers Internet of Things services that Stora Enso is leveraging to better serve their customers and provide fast service development, scalability and global reach. Stora Enso’s intelligent packaging is a great example of the kind of innovative new services enabled by the Microsoft Azure platform.’
The two companies are currently involved in multiple projects for intelligent packaging with large international enterprises in diverse industries.
