The inkjet module from Colordyne has given NCLPS new digital powers  

 

Colordyne Technologies has installed a 3600 Series AQ – Retrofit at New Creation Labels and Packaging (NCLPS) in Atlanta.

The retrofit installation allows NCLPS to add water-based inkjet printing to its offerings to better serve short-run markets and produce personalised and variable data applications.

NCLPS recently used its new capabilities to create custom reserve seat tickets for high school football games. These feature high-resolution images of the players and incorporate each school’s mascot and branding, to become a keepsake for parents, friends and fans. This personalised ticket trend is growing rapidly, but involves printing very short runs of around 200 tickets for each school.

‘The retrofit solution from Colordyne allows us to be a better resource for our customers,’ said owner Robin Houston. ‘We want to be our customer’s favourite vendor, our vendor’s favourite customer and the place where everybody wants to work. The real benefit of the retrofit is that it allows us to deliver more capabilities to the existing customers we have, serve new customers requiring short runs and position ourselves for future growth.’ 

The 3600 Series AQ – Retrofit adds water-based digital inkjet printing capabilities to an existing web handling system. This low capital cost option, allows converters to take advantage of hybrid printing along with the finishing option on their existing equipment.

NCLPS is successfully transitioning existing flexo high-mix, low-volume clients, whilst also adding new clients, such as start-up businesses that require short-run labels.

‘NCLPS has embraced this new technology and, in doing so, has been successful in transitioning current customers, as well as securing new clients requiring low-volume printing and customisation,’ said Gary Falconbridge, president and CEO of Colordyne Technologies. ‘We have no doubts that they will continue to grow their digital business and find new ways to exceed their clients’ expectations with the digital retrofit.’