Iggesund Paperboard’s digitally cut Christmas card offers thousands of different snowflake variations, from crystal white to winter blue colours
Paperboard mill Iggesund has created a snowflake design Christmas card with 44,000 possible variations.
The card consists of seven digitally cut snowflakes with each side printed with a different pattern. These 14 variations can then be folded to create more than 44,000 different patterns. The snowflake then encloses a card made of Invercote Metalprint 359 g/sqm with shades of cyan printed on metal foil and the traditional Christmas greeting on the reverse side.
The design was formulated by Peter Dahmen, who in recent years has specialised in digital finishing, often together with the Israeli equipment manufacturer. Design engineer Yaron Eshel from Highcon supported Dahmen in the creative process.
‘Digital finishing is an exciting field and Iggesund’s Christmas card is one of the most sophisticated commissions I’ve done in this area,’ said Mr Dahmen. ‘In theory the project could be done using traditional die-cutting tools but with an edition of this size that would be much more expensive because then you have to remove the excess strips of paperboard manually.
‘When [Yaron Eshel] said it could be done using Highcon’s process, the basics fell into place,’ added Mr Dahmen. ‘Digital technology gives me as a designer greater freedom because usually there’s no time to wait for a mechanical adjustment to the cutting tool.’
‘We’re actively looking for new solutions and techniques, or innovative uses of traditional methods, that can inspire our customers around the world,’ explained Anna Adler, project manager for Iggesund Paperboard. ‘The Christmas card is a printed sample which shows what people can achieve with our paperboards, Invercote and Incada.’
