The new LX500e printer
Primera Technology has launched a new affordable desktop colour label and tag printer, the LX500e.
The new printer features a high yield, tri-colour ink cartridge keeping cost per label low. Fast print speeds and an optional built-in guillotine style cutter allow users to quickly and easily print and cut short run labels.
The printer has a lower manufacturer’s suggested retail price (MSRP) than the printer it replaced, the LX400e, and is up to 270% faster on labels printed with comparable print quality according to Primera.
‘Start ups and other small businesses quickly realise that their labels must look professional. With an LX500e they can produce labels that look as good as, or even better than large, national branded products,’ said Mark Strobel, vice president of sales and marketing. ‘With more than two and a half times the print speed and even better print quality than the previous model, and at €100 less than the MSRP, the LX500e is a compelling choice for any business that needs to produce stunning, full colour labels on demand.’
Typical applications include product labels for coffee, wine, bakery, confectionary, meat, cheese and gourmet foods. The printer also accepts tag stock that can be cut with the optional built-in cutter. It can also be used for private labelling, test marketing, pre-press proofing and retail shelf labelling.
Qualified substrates include many different inkjet label materials, including Primera’s exclusive white gloss and clear gloss polyester as well as white matte polyester. Paper labels are available in high gloss, semi gloss, vintage and matte finishes.