The Label-form team (L-R): Debbie Mellett, Paul Holder, Kirsty Duncan, Stewart Serls, Steve Oliver, Paul Williams
Maidenhead-based Label-form Ltd has installed a Durst Tau 330 HD digital UV inkjet label press to expand its digital production capacity. The company refers to the new press as ‘a new level of digital print’.
‘Many customers come to us because of the colour density and white we normally offer with screen printing,’ explained sales director Stewart Serls. ‘The colours and white produced by the Durst are absolutely fantastic, one of the main reasons why we opted for the Tau 330.’
Debbie Mellett, Label-form managing director, added, ‘Another very important feature for us is the use of special Tau low migration inks for primary food labels. Obviously this represents a huge opportunity for us, enabling us to expand what we already offer to packaging specialists in the UK.’
She stressed that choosing Durst as a business partner and the Tau 330 as the preferred new digital ‘workhorse’ was not a decision made overnight. ‘We looked at quite a few competitive digital inkjet presses. In the end, the Durst machine was the preferred printing system as it has the capabilities of meeting our business needs. We opted for the HD version which gives greater colour quality and with its ability to print on a wide range of materials with speeds of up to 48 m/min, it has the performance needed for small to medium runs of digital labels. Quality, flexibility and extremely fast delivery are critical for our organisation.’
Label-form has an extensive customer base with diverse label specification and print run requirements. Not surprisingly, the ability to print variable data is critical for Label-form. Mr Serls said, ‘This was the decision making feature when buying the Durst Tau 330 with the added variable data option. We are currently the only label manufacturer in the UK with this Tau 330 configuration so it gives us a significant competitive edge. There is an increasing demand for small and medium production runs for the highest print quality with added value such as variable information.’
Label-form is able to supply this diversity of solutions because it uses a variety of production equipment. According to Label-form management the new Durst Tau 330 fits extremely well into this high quality printing equipment environment, as it is possible to produce very high quality labels with low origination costs. The process is more cost effective during the pre-press stage than other conventional systems and the short file preparation time creates optimum flexibility for fast turnaround short and medium runs.
Steve Oliver, operations director, summarised, ‘With optimum training and support from Durst, high quality low migration inks and a wide range of variable data options, the Durst Tau 330 arrived at just the right time as we needed a premium digital label printing machine that would enable us to offer far more flexibility and complementary print options.’