New Screen Truepress JetL350UV at Labelprint24
Germany’s first Screen Truepress Jet L350UV digital label press has been commissioned at Labelprint24, one of the country’s leading online label printers.
The immediate benefits of the four colour + white inkjet web Truepress Jet L350UV, supplied and installed by Dantex, include doubling the production capacity at the company’s 100% digital facility in Großenhain, in Saxony. ‘In addition, the Truepress Jet delivers everything today’s label buyers expect from a leading manufacturer – personalisation, fast turnaround, first class quality and, combined with our intelligent systems, affordability,’ said managing director, Stefan Harder.
The company is part of the Harder group of companies, which was founded over 50 years ago as a general commercial printer firm. In 2009, Mr Harder decided to pursue an all-digital strategy focused on the labelling and packaging sectors, launching Labelprint24 a year later as a 24 hour web to print B2B portal for customers to use to order labels. Today the company sells its products to Germany, Austria, Switzerland, Poland and the Czech Republic. Labels represent a significant part of the group’s turnover.
Mr Harder explained, ‘Several key trends persuaded us this was the right path to follow. One was the steady move from offset to digital printing. The other was the growing demand for labels to perform more sophisticated functions in industries such as food and pharmaceuticals. Today labels do much more than just identify products, they are vehicles for marketing promotions, for regulatory information, and so on. Add in factors such as greater product diversification and shorter lifecycles, and our customers want us to print shorter runs, faster, and to the highest quality.
‘With the Screen Truepress Jet L350UV we can meet all these demands, and because the press is incredibly flexible, it can handle short, medium and long runs and print on a range of substrates including transparent film and metallic foil. Its print speed makes it one of the fastest label printing machines in the sector, without any compromise on quality, text is pin sharp, and images totally photorealistic. It is easy to look after too, the automatic printhead cleaning function cuts maintenance to no more than 15 minutes a day.’