The Xeikon Café will explore packaging innovations

Focussing on using digital in packaging innovations, the Xeikon Café will explore how digital production could also drive and improve their business.

Hosted by Xeikon and Xeikon Aura Partners from 20-22 May 2014, the café aims to provide an informal knowledge exchange platform covering the different aspects of digitalising print production, while cutting through the information overload.

Through demonstrations, presentations, workshops and discussions, participants will receive first-hand actionable information and advice on industry innovations and trends.

Filip Weymans, director of segment marketing labels & packaging, said, ‘Digital printing answers many of the challenges today’s print producers and converters face. But integrating a digital press into an otherwise traditional workflow is one thing; aligning all processes and equipment, including tools and consumables, in such a way that the result matches or even outperforms the quality offered by traditional production methods, while even improving profit margins, is an entirely different matter.’

Together, Xeikon and Aura Partner have developed and tested combinations of equipment, technologies and capabilities, enabling print service providers to produce the finished product as cost effectively as possible. So far, they have developed solutions for folding cartons, self-adhesive labels, heat transfer labels and in-mold labels. ‘Close collaboration is the key,’ said Mr Weymans. ‘The innovative power of co-creation is huge. The latest addition to our application suite is a case in point. It’s the first integrated solution ever to make it possible to use digital printing as part of an automated in-mold label production process. It’s nothing short of a game changer.’

Participants will see the complete range of label and packaging application suites in action, such as a Folding Carton Suite, a Self-Adhesive Label Suite, a Heat Transfer Label Suite and an In-Mold Label Suite, featuring live job preparation, production and finishing of real-life and purpose-built applications. In addition, a variety of applications will be on display, illustrating what digital production can achieve.

Filip Weymans, concluded, ‘We’re looking forward to welcoming label and packaging printers and converters as well as technical print buyers. Whether you’re new to digital production or have already integrated digital printing into your workflow, this event is an ideal opportunity to discover the huge potential of digital printing and automated production workflows, and to learn how integrated digital production solutions can drive innovation and help established print producers grow their business even further.’