Nick Mansell, general manager, Rapid

Imidia Digital Technologies, Inc. is the new distributor for Australian-made RapidX Digital label presses and associated converting equipment after acquiring Rapid Label USA from Impression Technology Americas.

The Florida-based company is a regional distributor of digital print media and digital printing solutions for labels, textile, large format and variable data. 

‘This is a strategic acquisition to expand our distribution of digital printing solutions in the USA, in a segment that is experiencing continuous growth such as label printing,’ commented Heberto Pachon, president.

Nick Mansell, general manager, Rapid, said, ‘We are delighted to welcome Herberto Pachon and his Imidia team to the worldwide Rapid distribution network. I would like to thank Impression Technology Americas for their past efforts and handling of the change-over and wish them well as they focus on their core textile and apparel decorating industry. Imidia Digital Technologies, Inc. is well positioned to rapidly expand the business of Rapid Label in the USA as they are currently doing in Latin America.’ 

Headquartered in Sydney, Australia, Rapid develops digital print solutions, powered by Memjet MEMS-based inkjet. With 35 years’ experience serving the label industry and seven years dedicated to developing digital solutions. The company is opening up a whole new market at a breakthrough entry level price.