(L-R) Chiara Prati and Frank Hasselberg
Finishing specialist Prati has opened a new sales and service office in Dallas, Texas to strengthen its commitment to the North American market. The USA branch of the company will be managed by Frank Hasselberg, whose experience in the market spans nearly 20 years.
The company will serve the domestic market in the USA and Canada, providing sales support and technical assistance. Operators can benefit from training sessions and on-site guidance from local experts.
‘Our commitment to the North American market has never been stronger,’ said Chiara Prati, sales and marketing director. ‘I am confident that once our technologies spread deeper into the sector through our Dallas-based operations, new and existing customers will enjoy the benefits and, above all, begin to witness enhanced profitability for their businesses.’
Frank Hasselberg added,’This is a tremendous opportunity for Prati to expand its activities in the USA and Canada and I am thrilled to be at the helm. We look forward to kicking off this adventure and sharing this exciting moment with all our partners and customers.’
The company will celebrate the official launch of Prati USA at Labelexpo Americas in Chicago later this month.
