Following the first showing at Packaging Premiere in Milan, API Group has launched a new range of hot foils to the market, with the aim of continuing its focus on delivering cutting-edge brand enhancement products.
The new CB and UB hot foils offer printers, packaging designers and brand owners a range of finishes and effects that will help their brand stand out on the shelf, said API.
The CB series is a new over-printable hot foil that delivers a bright metallic reflective finish, while the added over-printability factor opens up a wide new spectrum of design possibilities. The UB series is designed to be extremely effective on the porous, absorbent, more challenging substrates typically used for wines and spirits packaging. Both series are suitable for digital printing.
