Erik van Sloten has been appointed as Bobst’s new sales director, digital printing.
Mr van Sloten joined Mouvent, Bobst’s inkjet digital printing division, in September 2019 after a near 20-year career with HP Indigo. He was then promoted to head of sales, labels at Mouvent in early 2020.
His new position comes as Bobst repositions Mouvent, which was originally launched as a JV with Radex, as its dedicated digital printing division. Taking full control of Mouvent reinforced the development of Bobst’s printing portfolio with greater impetus on digital. With the acquisition Bobst further noted that it is ‘poised to accelerate its leadership in printing and converting’. New inkjet digital printing platforms and new water-based inks are planned.
