X-Rite has confirmed Chris Brooks as its new president.
X-Rite and Pantone are renowned as global specialists in colour science and technology. Mr Brooks is identified as a ‘seasoned leader’ with more than 20 years of general management, commercial, engineering and global operations experience.
He joins with a diverse background in industrial manufacturing, medical devices, pharmaceuticals, and foodservice. Most recently, he served as vice president and general manager at Ametek’s Engineered Medical Components business. Under his leadership, the business accelerated sales and operating profit across multiple global manufacturing facilities by implementing core growth strategies with strong financial oversight. Prior to that, he held various management positions with increasing responsibilities in operations, engineering, marketing, and business development at Illinois Tool Works (ITW), Nordson, Coca-Cola, FMC, and Merck.
At X-Rite He will lead the company’s innovation strategy into digital colour platforms, Cloud services, and connected hardware.
Mr Brooks said, ‘Digital technologies are transforming the way physical products are designed and manufactured, allowing for more creativity, customisation, and opportunity. I’m excited to join the company that has been on the forefront of this transformation, leading the way with digital colour communications and cutting-edge colour measurement solutions designed to bring colour to life, from inspiration through final production.’
