Seattle-based Richmark Label has recently doubled its digital printing investment in Bobst by adding another two UV inkjet presses from the manufacturer’s oneLABEL portfolio, which join two similar models that were installed in early 2021.
One of the US’s oldest pressure-sensitive label companies, Richmark Label was established over 70 years ago, and now operates from Seattle’s Capitol Hill neighborhood. It manufactures a wide variety of prime labels for customers in all 50 US states.
In October 2020, Richmark Label invested in two Bobst digital label presses – an LB701-UV and an LB702-UV. The plan was to replace existing presses with those that could deal with both short runs and handle much longer runs that were being produce using flexography. Since these presses were installed in early 2021, Richmark Label has now opted to add a further two Bobst UV inkjet presses
All four digital machines leverage Bobst digital inkjet technology, which Bill Donner, Richmark Label president, identified as, ‘the best combination of quality, speed and price.’
‘Our average job order was about US$1000, so we needed an efficient, cost-effective press for our current short runs and one that would also be right for the longer runs we wanted to transfer from our flexographic presses. We chose the LB701-UV and LB702-UV presses and were so impressed that we bought two more a year later.’
He continued, ‘The print quality is every bit as good as we expected and the ease with which our people were able to learn to operate them has been even better than we expected. The set-up time, which is critical for short-run orders, is excellent and the press speed for many orders is unbelievable.’
Dean Haertel, business director, oneLABEL, North America at Bobst, said, ‘As part of the Bobst oneLABEL portfolio, these UV inkjet printers offer limitless, profitable digital label production and they have taken Richmark Label to the next level in the company’s evolution.
‘With four of these ultra-productive and cost-efficient machines in-house, they can guarantee the fastest delivery, highest quality, and most competitive prices to secure their place as a leading label supplier.’
Mr Donner concluded, ‘The digital market is fast evolving, so we needed a partner with a clear path towards the future. The Bobst team also has an incredible knowledge of digital print and a deep understanding of the labels market. These were key components in our final decision process.’
