INX International Ink and VerifyMe have successfully developed a covert ink technology – VerifyInk – for continuous inkjet (CIJ) printers.
INX International Ink is the third largest producer of inks in North America, whilst VerifyMe provides brand owners with time-sensitive logistics, authentication, supply chain monitoring, and data-rich consumer engagement features using unique smartphone readable codes applied to products.
Working closely with INX, a strategic partner since 2019, VerifyMe has now qualified VerifyInk. When used in combination with VerifyMe’s proprietary and patented reading devices, smartphone integration, dynamic serialisation and Cloud-based authentication services, the CIJ VerifyInk solution will allow brands around the world to easily launch world class brand protection solutions.
Patrick White, VerifyMe CEO, said, ‘This inkjet technological achievement has taken nearly two years of development. It allows VerifyMe to scale our business into the massive global product labelling and packaging industry, which previously was unable to print our technologies. It represents both a significant new product development achievement and market opportunity for VerifyMe.’
Mr White continued, ‘CIJ printers are widely deployed around the world to mark billions of products across all markets including consumer goods, pharmaceuticals, and food and beverage. Our new inkjet technology will allow brands to easily deploy a low-cost, high impact brand protection and consumer engagement capability using large volume flexo and web printing presses and infrastructure that often already exists in their supply chain.’
Renee Schouten, vice president of marketing at INX, said ‘As a leading manufacturer of inkjet inks for all types of applications including direct-to-product, the CIJ VerifyInk is a natural fit for our product line offering. We are excited to provide, together with VerifyMe, a solution that combines high security and customer engagement to the packaging market, two drivers that are very important to brand owners.’