London Packaging Week, an exhibition for ‘sustainable and stylish’ packaging, has opened registration. Due to take place on 21-22 September at ExCeL in London, the event is expecting over 170 exhibitors, 5000 visitors and 2000 brands to attend.
London Packaging Week goes beyond the traditional exhibition format by including workshops, seminars and awards that enable attendees to explore the latest packaging developments and learn from industry experts.
Renan Joel, managing director of the packaging division at Easyfairs, said, ‘Packaging, particularly luxury packaging, needs to be experienced, and London Packaging Week will, no doubt, be awash with luxury brand architects dedicated to studying what drives the success of prestige brands.’
From material research to manufacturing and finishing processes, the two-day, four-sector event is created to help luxury brand owners leverage the potential that materials have on the value of packaging and the brand.
‘London Packaging Week continues to identify the major forces and emerging trends that will reshape the sector over the next decade, mobilising stakeholders with the ideas and agency to facilitate luxury’s ongoing transition toward sophisticated packaging that prioritises environmental commitments while adhering to aesthetic expectations,’ Mr Joel continued, ‘with the right approach, materials, design and packaging partner, it’s possible to create luxury packaging solutions that meet consumer desires, are environmentally responsible, and make supply chains and shipping more economical – and the right place to both showcase and discover these innovations is at London Packaging Week.’
