Sustainable packaging and paper company Mondi has created a skateboard half pipe out of containerboard to highlight the values of the material’s use in every-day life.
In partnership with Olympian skateboarder Julia Brückler, Mondi has described the project as, ‘a fresh, analogous way of showing how containerboard is an ideal material that is used every day.’ In addition, the company has also used the initiative to challenge myths around the use of paper used in corrugated packaging through a fusion of innovation, sustainability, and athleticism.
The unique collaboration with Ms Brückler came to fruition because of her passion for skateboarding which aligns with Mondi’s commitment to excellence, and, like the sport’s resilience, the project aims to mirror the meticulous processes of perfecting paper grades.
Ms Brückler shared her thoughts on this collaboration stating, ‘It made me realise that we often take paper items used in our day-to-day lives for granted, not thinking about where they’re coming from or how they’re made.
‘Discovering the details of paper packaging and how durable and strong the material can be during this project was eye-opening!’
The company has used this creation to promote its own values of sustainability by making use of its containerboard paper mills and team to highlight the creativity that can be used to produce corrugated solutions with nature-like strength and resilience.
Markus Gärtner, CEO of corrugated packaging at Mondi, commented, ‘This initiative is about inspiring people to see the value of our containerboard paper grades through a fresh perspective.
‘Partnering with Olympian Julia Brückler was a great experience and it embodies our commitment to innovation.’
