Zeus Packaging, manufacturer of sustainable packaging solutions, has appointed Pip Gorringe as the new group director of marketing, effective immediately.

The appointment, outlined by the company, is an investment in its future as it looks to meet its growth targets, enhance product offerings, expand its market reach, and advance its sustainability goals.

Ms Gorringe has over 16 years of experience in the marketing sector and more than seven years specifically in the packaging industry. She has previously held key marketing roles at companies including Logson Group and Swanline Group, where she served as marketing manager. Just over a year ago, she joined Zeus Packaging as head of UK marketing.

She has also been an active member of the Corrugated Promotional Committee for the Confederation of Paper Industries (CPI) for the past five years, serving as chair for two of those years.

In her new role as group director of marketing, Ms Gorringe will oversee all marketing activities across the Zeus Packaging group, globally. She will lead efforts in market expansion, brand enhancement, and customer engagement.

Commenting on her new role, Ms Gorringe said, ‘I am thrilled to take on this new challenge at Zeus Packaging. I look forward to leading our talented marketing team and driving the company’s growth as we continue to innovate and provide sustainable packaging solutions to our customers.’

Keith Ockenden, CEO of Zeus Packaging, added, ‘We are delighted to have Pip step into this crucial role. Her extensive experience and strategic vision make her the perfect fit to lead our marketing efforts. We are confident that under her leadership, Zeus Packaging will continue to thrive and expand its global reach.’