American Packaging Corporation (APC), a family-owned conventional printer, has introduced an end-to-end digital flexible packaging capabilities powered by two HP Indigo 200K Digital Press.
The company said the new production facility is fully equipped for agile flexible packaging production, including laminating, coating and pouching, at its Story City, Iowa Center of Excellence.
APC’s decision to expand its digital print capability was based on the flexible packaging markets gradual shift from volume production to short run and on-demand printing, as brands continue to demand agile supply chains. Leveraging its new HP Indigo digital printing capabilities, APC brings brands the agility, sustainability, and creativity they need.
Simplified workflows, along with time and cost-savings, were pivotal reasons behind APC’s decision to choose HP Indigo, said the company. Digital production powered by HP Indigo 200K Digital Presses enables APC to offer existing new customers faster, more sustainable solutions. The streamlined process not only improves efficiency but opens new opportunities for business growth.
Fred Morse, director of digital technology and sales at American Packaging, said, ‘Our investment in the HP Indigo 200K digital press allows our passionate team of packaging professionals to provide alternative and creative solutions to meet and exceed our customers business requirements.’
‘We are excited to see APC joining the growing movement of conventional flexible packaging converters expanding their portfolios with digital capabilities,’ stated Eran Lazar, VP product, strategy and business development at HP Indigo. ‘By embracing our digital presses, companies like APC can unlock productivity gains, sustainability benefits, and new business opportunities, positioning themselves to thrive in evolving markets.’
